I have always believed that there is a discrepancy between the vast sums of money in marketing, and the near pennies that artists struggle for. So, in my own way, this is where I share my different perspectives, and hopefully, solutions to help artists shorten that gap. If my insights can offer help to even one artist, then everything on this page is warranted.
A review of the recent book by one of Copenhagen’s most ambitious artistic organisations.
Developing your artistic identity, in parallel to building your oeuvre of work, can be very demanding. It can turn what should be the pursuit of a passion into a ‘job.‘ But with a few tips, developing your brand as an artist will come second nature.
As museums, galleries and theatres are all shutting down for a global lockdown, and there is still hope for the art industry. Virtual museum tours could be the ticket to keeping art alive through hard times.
Maintaining your artistic integrity while trying to market and promote yourself can be a difficult thing to manage. So how can artists engage in it without compromising themselves?
Organising yourself isn’t the sexiest part of being an artist or creative. There are many organisational tools out there for collecting your thoughts, ideas and research, but which ones are the best?